How SoundCampaign Put Grant Knoche in Front of 460,587 Listeners for WOOHOO

WOOHOO ranked as Grant Knoche’s 5th most popular release in 2025 and is now one of the top 10 tracks in his catalog. This case study explores the role SoundCampaign played in its early momentum.

Meet Grant Knoche

Grant Knoche is a Dallas-born, Los Angeles-based artist, producer, and songwriter.

He has 48,163 followers and 81,784 monthly listeners on Spotify, with London currently standing as his top listener city. Grant writes and produces all of his music himself, shaping a sound rooted in synth-led pop, deep bass, and emotionally direct songwriting.

He gained wider attention in 2022 with First Hello, a deeply personal release that marked his coming out and resonated widely online. Alongside his solo work, Grant has written and produced for artists including Christina Aguilera, ADÉLA, and Victoria Justice, and placed fourth on NBC’s American Song Contest with Mr. Independent.

How SoundCampaign Helped Grant Knoche?

WOOHOO captures a youthful, romantic energy.

When creating the campaign for WOOHOO on SoundCampaign, Grant Knoche selected genres including Dance Pop, Pop, Electropop, Drum and Bass, and Dance. The focus was on keeping the submission true to the song’s emotional tone and movement.

This approach led to placement in 10 relevant playlists, each aligned with the track’s sound and sentiment, helping it connect with listeners drawn to its sense of young love and motion.

The Results

The campaign placed WOOHOO in 10 playlists with a combined following of 460,587 listeners. Grant Knoche spent $520 on the campaign, which helped the track pass 305,000 streams and continue growing its monthly listeners.

The song has since surpassed 305,000 streams and now sits at over 81,600 monthly listeners, showing how a focused playlist strategy can support both early traction and continued listener growth.

The Summary

This case study shows how a clear plan can help a song stand out early.

With WOOHOO, Grant Knoche focused on placing the track where it naturally fit. By choosing genres that matched the song when submitting it to SoundCampaign, the release reached playlists already playing similar music.

That approach helped WOOHOO gain early reach, pass 305,000 streams, and continue growing its monthly listeners. If you want to explore more, you can learn more about Grant Knoche and his music here.