Nadav Peleg

Nadav Peleg

Founder & CEO at SoundCampaign

I'm Nadav. I made music before I built any of this, and that's really where the interest in marketing came from. The analytics side is the part I like most: where streams come from, what moved, and what didn't.

I founded SoundCampaign to give artists exposure that's actually real. It took far more time and effort than I planned for, and that part hasn't changed much.

Writes about

TikTok Music PromotionMusic PromotionMusic IndustrySpotify PromotionMusic DistributionCase Studies

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Posts by Nadav Peleg

105 articles

How to Go Viral on TikTok as a Musician (2026 Strategy)TikTok Music Promotion

How to Go Viral on TikTok as a Musician (2026 Strategy)

Learn how the TikTok algorithm pushes music, what makes a song go viral, and how to turn views into real fans with a clear 2026 strategy.

8 min read
run your first meta ad musicMusic Promotion

How to Promote Your Music via Meta Ads (Step-by-Step for Independent Artists)

Learn how to promote your music with Meta Ads. Set up your pixel, build your campaign, pick a budget and track real fans, not just clicks.

16 min read
song copyright protection graphicMusic Industry

How to Copyright a Song: A Guide for Independent Artists

Learn how to copyright a song in the music industry the right way. See the steps, fees, the wait time and the mistakes indie artists make.

11 min read
Logos of SoundCampaign, SubmitHub, Intellijend, Hypeddit, Symphony, SoundLink and SongTools under the title 7 Best Ad Platforms for MusiciansSpotify Promotion

7 Best Ad Platforms for Musicians in 2026 (Facebook and Instagram Ads)

We compared 7 Facebook and Instagram ad platforms for musicians: real prices, who makes the ads and how setup works. Checked on November 1, 2026.

17 min read
How to get your song placed in tv film and adsMusic Promotion

Music Sync Licensing: How to get your songs placed in TV, films, and ads

Learn how sync licensing works, what placements pay, and how to get your songs ready and pitched to music supervisors for TV, film and ads.

16 min read
How to promote your music on soundcloudMusic Promotion

How to Promote Your Music on SoundCloud in 2026

SoundCloud has far fewer listeners than Spotify, but it's unmatched for community, early feedback, and demos. Here's how to promote your music there in 2026.

12 min read
Playlist pitching vs paid adsSpotify Promotion

Playlist Pitching vs Paid Ads: What Works Best and When?

Playlist pitching vs paid ads have been a big dilema for artists. In this blog, I'll tell you why one marketing channel beats the other one.

12 min read
Music promotion scams to avoidMusic Promotion

Music Promotion Scams to Avoid: Industry's Truth Revealed

I've watched many good artists get burned by the same pitch. So, I know what music promotion scams to avoid in the industry. Let me tell you how it works.

9 min read
Can you use ai for music promotionMusic Promotion

Can You Use AI for Music Promotion? Let's Find Out

Can you use AI for music promotion? In short, yes. But the long answer is you have to learn the right way. And that's what this blog is about.

8 min read
10 Best Music Distribution Services in 2026 (Full Comparison)Music Distribution

10 Best Music Distribution Services in 2026 (Full Comparison)

Explore a comprehensive overview of the best music distribution services. From royalty rates to unique features, find the perfect distributor for you.

16 min read
Best music promotion servicesMusic Promotion

15 Best Music Promotion Services in 2026 (Ultimate Guide)

Learn about the best music promotion services. Get your music heard by more listeners! Check it out to learn more about music promotion.

27 min read
A and r meaning in musicMusic Promotion

What is A&R Meaning in Music - Do You Still Need It in 2026?

A&R stands for Artists and Repertoire. Learn what A&R means in music, how its role changed, and whether independent artists still need it.

7 min read