'Netflixxx' is the 4th most popular track in Brytiago's Spotify feed. In fact, this track put him on the map as a household name in the Latin urban music scene.
This success story highlights the strategic role SoundCampaign played in shaping the early rise of 'Netflixxx'.
Meet the Artist
Brytiago, born Bryan Cancel Santiago in Carolina, Puerto Rico, is one of the boldest voices in Latin urban music. At 33, he’s known for blending reggaeton, Latin trap, and Afro-inspired beats into a sound that feels both fresh and true to his roots.
He taught himself to sing and write as a kid and once dreamed of becoming a pilot. That changed when Daddy Yankee spotted his potential and became a mentor.
Since then, Brytiago has built a career solid career for himself. With lyrics about love, heartbreak, and reality, his music stands out for being personal and relatable.
How SoundCampaign Helped Brytiago?
'Netflixxx' delivers a playful, flirty vibe over a bouncy 808 kinda trap beat. It has the kind of hook that sticks after a single listen.
Brytiago was intentional with his approach. He chose the right genres for his campaign using SoundCampaign, which helped place the track in 20 playlists with the exact listeners he wanted.
The Results
Those 20 playlists had 679,000 followers in total. So, the reach was quite good. The track has also been used in 48,000+ TikTok videos.
Today, this track has surpassed over 424+ million streams, proving that a focused plan can turn a great song into a global hit.
The Summary
Brytiago has become a key figure in Latin urban music by pairing personal storytelling with a sound rooted in reggaeton and Latin trap.
'Netflixxx' played a major role in his rise. Through SoundCampaign, the track was strategically placed in 20 playlists with a combined reach of 679,000 listeners, sparking over 48,000 TikTok uses and surpassing 424 million streams.
If this story inspires you in any way, you can learn more about Brytiago here.
Marketing brain, writer's heart, musician's soul. At SoundCampaign I run SEO, unclog whatever marketing bottleneck is in the way, and write the things that help artists actually get somewhere. I'm a musician too, so most of what I write comes from both sides. When I'm not doing any of that I'm in my broken office, writing and producing, still chasing a sound that might make the charts one day.
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