How to Contact Spotify Playlist Curators: The Ultimate Guide in 2024

How to Contact Spotify Playlist Curators

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Every musician wants to know one thing – how to become a successful artist on Spotify. The answer lies in Spotify playlists, which can transform emerging artists into household names.

Independent Spotify playlist curators are behind each playlist. They carefully organize their playlists according to styles, moods and themes. In a way, they are influencers who play a crucial role in music discovery.

This article will teach you how to contact Spotify playlist curators and pitch your songs. You will also learn about SoundCampaign, one of the best music promotion services

With SoundCampaign, you can start Spotify campaigns and reach out to playlist curators who can review your tracks and add them to their playlists.

Let’s get started!


Who Are Spotify Playlist Curators?

Spotify playlist curators are individuals who create and maintain independent playlists on this platform. Any user can become a playlist owner with a Spotify account. That means that playlist curators can be music enthusiasts, celebrities or industry experts.

Each playlist focuses on a specific artist, theme, mood, or genre. For example, the top moods of 2023 were:

  • Productivity
  • Motivation
  • Confidence


If your music meets specific criteria, you might get on Spotify playlists. It can expand your reach and help you get new listeners and fans. 

However, you must contact playlist curators and pitch your songs to relevant playlists to make this happen.

Let’s show you how to find them and get in touch.


How to Find Spotify Playlist Curators

how to find Spotify playlist curators

Image source: Unsplash

With 236 million subscribers, Spotify is one of the most popular streaming platforms. Independent artists can achieve success by collaborating with playlist curators on this platform.

However, the question is, how can you find relevant curators for playlist pitching? 

Don’t worry. 

We’ve got some tips to help you out.


Use Spotify’s built-in tools

Start by leveraging Spotify’s built-in tools. They can help you discover playlist curators who already listen to music similar to yours:

  • Spotify for Artists – It provides valuable insights about your audience and engagement. It also includes the “Playlist” tab that specifies all playlists that feature your songs. You can contact those playlist curators and pitch your new music.
  • Related Artists – Find similar artists and see where they have featured their music. It could be on a playlist matching your music genre or based on a particular mood. Once you have identified these playlists, you can submit your songs to the curators. 


With these options, you can identify and connect with relevant playlist curators. Sending your songs to individuals who enjoy similar music increases your chances of getting playlist placements.


Online research

It’s time to expand your reach beyond your Spotify artist profile. You can do this by conducting online research using search engines like Google and music blogs and forums. 

Begin with targeted keywords when searching on Google. You can start with basic terms like “independent Spotify playlist curator” or “curated playlist.” Depending on your style, you can also include genres such as hip-hop, electronic, or pop music. 

After each search, explore relevant articles and websites that feature the keywords. You might find contact information for playlist curators there. 

Alternatively, you can use music industry blogs and forums by entering targeted keywords into their search bar. It makes it easier to find fellow artists, industry experts, and playlist curators who discuss the genre you belong to. 

Being proactive is the key. To get your music heard, you need to go beyond Spotify.


Social media platforms

Social media can help you expand your network and find the right people for Spotify playlist submissions. Here are the platforms and methods you can use:

  • TikTok advanced search – This feature lets you discover video content around specific music. You can search for “Spotify playlists” to see what comes up and find curators who promote their playlists on TikTok.
  • Instagram hashtags – Users use hashtags on their posts to gain higher visibility. You can find posts and profiles that mention Spotify playlists. For instance, you can search for #MusicDiscovery or #PlaylistCurator to explore the content.
  • Music industry groups on Facebook – Search for groups that cover topics related to independent artists, specific music genres and music promotion. Some group members might be curators asking artists to submit songs to their playlists.


Finding playlist curators helps you with Spotify promotion. Leverage the tools we mentioned to connect with them and increase your exposure. This might sound like a lot of work, but your persistence will ultimately pay off.


How to Contact Spotify Playlist Curators

Now that you’ve found Spotify curators, you should start engaging with them. Make sure to approach them with professionalism and respect. After all, these playlist owners can help you reach new fans.

Which contact method should you use? Let’s share some tips.


Email outreach

Prepare a personalized email pitch for independent playlist curators. Ensure it isn’t too long – it should draw their attention in just a few sentences.

What should you write in the message? 

Introduce yourself, describe what you love about their playlists and explain why your song is a good fit. Showing genuine interest in their playlists proves that you have learned more about them and the music they like.

Don’t forget to include links to your Spotify artist profile so they can discover more about your music.


Social media engagement

Some independent playlist curators are active on social media. You can search for their profiles on Instagram, Facebook, Twitter or LinkedIn. Connect with them to start building a relationship.

After that, you should interact with their posts as much as possible. You can even participate in music discussions to showcase your expertise. It increases your visibility and ensures playlist curators notice your profile. 


Submission platforms

Finding and interacting with Spotify curators takes a lot of time and effort. You can sign up for music submission platforms that offer Spotify promotion services to facilitate and speed up the process.

These platforms have a pool of independent curators ready to listen to and review your music. They can help you get on the best Spotify playlists that match your genre and vibe. 

Your only task is to submit music and sit back while they find relevant curators.

One such Spotify pitching service is SoundCampaign, which simplifies playlist pitching for independent artists. Let’s explain how the service works and its benefits for your music.


How SoundCampaign Simplifies the Process

Spotify promotion service

SoundCampaign is a music promotion platform that enables indie artists to create Spotify and TikTok campaigns to pitch their music to playlist curators and content creators.

How does it simplify the process? 

The platform has access to a broad network of over 1,000 verified playlist curators who manage over 11,000 genuine playlists and more than 5,700 TikTok creators ready to feature your music in their videos. 

That means you don’t have to spend hours finding and contacting the right individuals – SoundCampaign does this instead of you.

SoundCampaign results

SoundCampaign supports over 1,200 music genres to increase artists’ playlist placement chances. Whatever your music style is, SoundCampaign is there to help you every step of the way.

Like what you hear? Let’s see how you can launch a Spotify campaign with SoundCampaign.


Launching Your Campaign with SoundCampaign

SoundCampaign campaign manager

SoundCampaign wants to simplify the music promotion process for indie artists. That’s why you can launch a campaign quickly and easily.

Submit a track to SoundCampaign. The platform sends you an email if the song is accepted. Find the email and click “Start campaign” for the next step.

SoundCampaign track submission

Choose between a Spotify and TikTok campaign, depending on your target platform.

SoundCampaign settings

Provide more details about your track. For instance, you can specify relevant genres and vocal language. These settings affect the number of playlists you can pitch based on your budget, so you should experiment with the options.

selecting genres and languages for the track

You can also choose the campaign launch date. The platform launches the campaign within 24 hours by default, but you can postpone it by navigating to “Edit start date” in the “Campaign details” tab.

selecting the campaign start date

Select the budget for your campaign. The total curator reach and campaign potential reach depend on your budget. The higher the budget, the more people you will reach with your campaign.

Campaign budget

Double-check all the settings and click “Pay & Start” to launch your campaign.

That’s it! Your campaign will go live on the date you selected. Check out general information about campaigns to learn more.

Submit your song to playlist curators.


SoundCampaign Benefits

SoundCampaign customer testimonials

Why is SoundCampaign the right choice for independent artists? The answer lies in its benefits:

  • Manual moderation of Spotify playlist curators
  • A base of active curators with actual playlists
  • Straightforward campaign setup process
  • Placements in the first days of your campaign
  • Live support
  • Affordable pricing, which starts at $80 per campaign
  • Artist protection program that ensures you get a refund you can use for your next campaign if a curator fails to review your song.


SoundCampaign on Trustpilot has a 4.3 rating based on 986 reviews. The users praise the feedback they get from curators, affordability and personalized support from the customer care team.

Create a campaign now!


Conclusion on How to Contact Spotify Playlist Curators

Engaging with Spotify playlist curators can help you expand your reach and visibility on the platform. By following our tips on how to contact them, you can increase your chances of securing playlist placements.

However, if you don’t want to go through the process yourself, SoundCampaign is one of the best music promotion services available. 

With an active network of over 1,000 playlist curators managing more than 11,000 authentic playlists, SoundCampaign provides:

  • Personalized assistance
  • Honest reviews about your music
  • An artist protection program
  • Affordable pricing


So, if you want to get your song in front of playlist curators, create your first campaign today!


FAQs on How to Contact Spotify Playlist Curators

You can message a Spotify playlist curator by finding their contact details online, e.g., their email address. Alternatively, you can message them on social media.
You can email them via the email address they provide or follow them on social media.
You can find Spotify playlist curators by searching for playlists on the platform. Another option is to search for them using targeted keywords on Google.
You can pitch a song to a curator, not a Spotify playlist. Find the relevant curator, prepare a short message explaining your music journey, and send it via social media or email.
About the author

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Nadav Peleg - Founder, CEO at SoundCampaign
Nadav Peleg
Founder, CEO at SoundCampaign
Are you struggling to get REAL streams and new fans?
We can help! Let’s launch your campaign and get your song on playlists👇